Krua Launches New Collection: Arcana Volare
HELSINKI, 1 December 2025 — Voysey Brands is proud to announce the launch of Arcana Volare, a new jewelry collection from its Portuguese brand, Krua. Inspired by the quiet symbolism of metamorphosis and the natural elegance of butterflies, this collection represents an evolution of both material and meaning.
Arcana Volare is a celebration of movement—of growth, freedom, and rediscovery. True to Krua’s vision, each piece in the collection balances sculptural form with delicate intricacy. Handcrafted in sterling silver and 24k gold plating, the collection evokes the lightness of wings with a sense of permanence and craft.
The Collection
From looped rings that mimic the curl of resting wings to pendants that mirror a butterfly mid-flight, Arcana Volare transforms precious metals into poetic forms. The pieces shift between geometric tension and organic fluidity—reflecting Krua’s distinct ability to craft stories through surface, silhouette, and fine detailing.
This latest body of work introduces a new textural language for the brand. Surface treatments range from high-polish mirror finishes to softly brushed metals, with subtle ridges and grooves recalling the lines on butterfly wings or the movement of air.
Each piece carries Krua’s signature grounding in craftsmanship and draws from a creative process that merges traditional jewelery making in Portugal with modern techniques.
A New Chapter for Krua and Voysey Brands
Arcana Volare is the first major release from Krua since joining the Voysey Brands portfolio, marking a new era of international expansion for the Portuguese brand. Known for its poetic design language and thoughtful use of materials, Krua now brings its work to a global audience with new presence across the US.
For Voysey Brands, Arcana Volare represents more than a launch—it embodies the group’s investment in regional talent with global resonance.
“Arcana Volare means ‘flying into the mystery’ in Latin,” explained Diana, Founder of Krua. “It’s about butterflies and transformation, which actually mirrors Krua’s own journey. We were this small Portuguese brand, now growing into something new with Voysey Brands, stepping into the unknown but knowing it will be beautiful.”
Arcana Volare is more than a collection, it is a symbol of Krua’s evolving identity and a reflection of Voysey Brands’ belief in the power of purposeful design. With this launch, Krua steps confidently into a new chapter, bringing its poetic craftsmanship to a wider stage. You can now experience the full Arcana Volare collection and shop the pieces at krua.pt.
Follow Voysey Brands on Youtube, Instagram, and Medium to stay updated on our journey, discover new brand stories, and explore behind-the-scenes creativity that fuels our portfolio.
